
Marketing for
AG Brands
Magpie Group is a full service agriculture marketing and consulting agency providing support for Canadian agribusinesses.
We believe clients are most successful when they can define their value. We're passionate about crafting messaging that explains this value to farmers and helping operationalize it through sales, marketing and business processes.
Trusted by leaders in Canadian agriculture.
Most marketing agencies don't understand AG.
We do.
A Team that Gets Farming
We are farm kids at heart, marketers by trade. You'll get a team who deeply understands the challenges, industry nuances and psychology behind farmers' decisions.
Science to Story Specialists
Bring your technical and scientific data to life with interesting, engaging narratives your farm customers will understand.
Expert Industry Insight
Agriculture is your passion, and it's our passion too. We only work with clients in the AG sector because its what we know and love.
Messaging that connects.
Marketing that converts.
Here's how.
You need agricultural marketing services that turn confusion into clarity and strategy into growth. Without the guesswork or wasted effort.
1
Discover your unique value.
We uncover what makes your brand truly different. We clarify your value proposition and explain exactly why customers should buy from you.
2
Define your core brand messaging.
Farmers don't buy features. They buy trust, clarity and solutions. We craft messaging that speaks their language and makes your value impossible to ignore.
3
Develop your high-impact strategy.
From digital and social media content planning to comprehensive campaigns, we craft solutions that align your budget, sales goals and resources to make every marketing dollar work harder.
4
Deliver measurable outcomes.
You get an on-call marketing team, undivided attention and no layers of account management without the payroll or HR headaches.

They truly captured the spirit of what sets us apart. We feel the final product allowed us to not only articulate who we are but also see areas of our business with a different lens resulting in some changes to our org chart.
Cassandra Morari, Chief Operation Officer, Rack Petroleum
If you work with farmers, we can help.
Agribusiness & Farm Suppliers
Reach the right producers with the right messages that get them through your door.
Ag Tech & Innovation Companies
Build trust and market new solutions effectively.
Industry Organizations & nonprofits
Engage members and communicate impact.