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Meet The Magpies

We’re a women-led team

of communication professionals with a  serious passion for all things AG. We're problem solvers, creatives, communicators and big picture thinkers. 

Our unique niche is at the intersection of communications, marketing and science. We break down complex ideas and apply marketing know-how to explain concepts in plain language that people connect with. And, because we’re farm kids at heart, we understand the principles and values that drive the agricultural industry. 

Jean Clavelle Director
Jean Clavelle,

BSA, MSc, PAg

Director of Business Strategy, Founder

Jean has a background in agribusiness and communicating with technical audiences. Today she applies that knowledge in problem-solving, creating clarity in messaging and strategic planning to support ag-based businesses in achieving their goals.

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Kim Kennett,  

Communications Director, Founder

Kim worked as a manager in the not-for-profit sector. Her contributions to the Magpie team - and our clients - include extensive communications experience, writing/editing skills, and a well-versed understanding of educational practices. 

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Is this you? 

Join our team!

We are a family-minded collective of Saskatoon-based communications professionals who want to grow our community. Our positions are contract roles, allowing maximum flexibility for you to pick up as many or as few jobs as you want. We are looking to partner with creative, business-minded professionals who uphold our philosophy. 

Collaborators

We’ve assembled a team of pros in all the important areas: graphic design, printing, web development, SEO and Google Ads, photography and videography. Together, we deliver a complete suite of marketing and communications services.

Our Story

We get asked a lot: WHY MAGPIE?

 

Love ‘em or hate ‘em, Magpies are memorable. They’re beautiful, intelligent and persistent. And while we will admit they’re a tad on the noisy side, they’re also exceptional communicators.

Communication is the key to success in every area of business. Our mission is to advance the Canadian agriculture industry by supporting businesses and non-profits with powerful communication and marketing solutions. And our vision? It’s bold. We want to change the way the agriculture industry communicates.

Our journey began in 2017 when Kim and Jean bridged their storytelling ability and scientific passion during a collaborative venture with Agriculture in the Classroom's snapAG project. Our previous experience found that ag business didn't have access to communications support and that there was a need for dedicated ag support. We decided to use our skills and partnership to fill that need. 

Today our small but mighty team is deeply passionate about helping ag business succeed through better communications and marketing.

Are you ready to get started? 

Our Story

Our core beliefs

Operate with integrity

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We want to build a reputation as a trusted and honest service provider.

Do good work

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We provide clients with excellence and exceptional value.

Focus on teamwork

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Collaboration is an inherent part of the way we work and think. 

Prioritize relationships

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Our business is built on strong, long-lasting partnerships with clients, the industry we work in and each other.

Emphasize growth

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We want to achieve growth in all things – personally and professionally – for our clients and our business.

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